Digital privacy pop-up experience concept
The concept of privacy is a thought-provoking and sometimes controversial topic in our digital world. The International Association of Privacy Professionals (IAPP), the leading consortium of industry experts and thought leaders, challenged WH to create a pop-up experience as intriguing as its subject matter.
Our approach to the concept, “Privacy is Dead,” featured decades of privacy-related media from the vast IAPP library collection. Eventgoers are guided through periods of history, differentiated through space, style and fixtures appropriate to the era.
Exhibit Concept Aerial View
Exhibit Concept Front View